The funding will support Red Room Reimagined: Engineering Futures, a two-year project that will redevelop the Museum’s celebrated Red Room exhibition and introduce interactive STEM experiences, immersive interpretation and a dynamic learning programme designed to make complex automotive engineering accessible and engaging.  The project is also supported by Arts Council England.  

Children engaging with STEM interactive at Haynes Motor Museum

Emmie Kell, Director (Museums and Cultural Property), Arts Council England, said: 

“Haynes Motor Museum’s plans for the Red Room combine engaging collections with a strong commitment to learning and skills development. We are pleased to support the project and look forward to seeing its impact on the wider Somerset community.” 

Stuart McLeod, Director England – London & South at The National Lottery Heritage Fund, said:

“We’re delighted to support Haynes Motor Museum with this fantastic project, thanks to money raised by National Lottery players. This project will bring the stories of automotive innovation to life in fresh and engaging ways, helping more people to connect with the heritage on their doorstep and inspire young people to explore future careers in engineering.”

Home to over 300 vehicles spanning more than a century of motoring history, Haynes Motor Museum holds one of the UK’s most significant collections of historic and contemporary cars. As a registered charity and an Arts Council England Accredited Museum, the organisation is dedicated to preserving automotive heritage while inspiring curiosity about engineering, design and innovation. 

Red Room Reimagined will transform how the Museum interprets and shares automotive design and engineering through its collection. The project will create an interactive gallery experience for visitors and deliver a wide-ranging learning and careers-focused programme that promotes STEM learning and is designed to help address the UK skills gap in engineering by creating pathways into the sector and helping build the next generation of skilled professionals in automotive and heritage engineering. 

The project builds on the legacy of the Museum’s founder, John Haynes OBE, creator of the world-famous Haynes Automotive Manuals and renowned for his ability to explain how things work. The reimagined Red Room will reflect this spirit by encouraging visitors to explore the question “How?” and uncover the engineering stories and social histories behind the vehicles on display. 

Alongside the gallery transformation, the project will introduce curriculum-linked workshops, outreach activity, Home Education days, a Young Engineers Club and an annual automotive and heritage engineering careers event, expanding the Museum’s educational offering both on-site and beyond the Museum. 

Chris Scudds, CEO of Haynes Motor Museum, said: 

“The UK faces a growing engineering and technology skills gap, and too many young people lose interest in STEM before they even consider it as a career. We are determined to help change that. Through Red Room Reimagined and our expanded learning and outreach programme, we will bring automotive engineering to life with hands-on experiences that build confidence in technical subjects and turn curiosity into capability. By doing so, we can create pathways into automotive and heritage engineering careers for the next generation, supporting skills development that is vital for the UK’s future economy and competitiveness.” 

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