CUPP x Oatly team up to launch new dairy-free boba creations

CUPP, the UK’s cult-favourite boba tea brand, has partnered with Oatly, the world’s original and largest oat drink company, to launch three limited-edition dairy-free drinks that are creamy, dreamy, and made for everyone. The collab brings together CUPP’s viral boba flavours with Oatly’s signature Barista Light oat drink, creating a line-up that’s indulgent, fun, and 100% plant-based. The new drinks include:

🍒 Cherry Vanilla Matcha – cherry purée, vanilla, matcha and Oatly Barista Light

🍁 Miso Maple Latte – umami miso, sweet maple and espresso with Oatly Barista Light

🥮 Cinnamon Bun Boba – spiced cinnamon bun brown sugar, black tea and Oatly Barista Light

While Cherry Vanilla Matcha and Cinnamon Bun Boba deliver comforting sweetness, it’s the Miso Maple Latte that’s set to surprise. By pairing the savoury depth of miso with the warmth of maple and a hit of espresso, CUPP is bringing bold, unexpected flavour trends into the world of boba. This playful, sweet, and savoury balance is already making waves in the world of food and drink, and CUPP is leading the way by introducing it to their UK boba fans for the first time.

Image - CUPP

Exclusive Bristol launch

Boba fans can get the very first taste exclusively at CUPP Cabot Circus, Bristol, from Wednesday 10th September. To celebrate, CUPP will be giving away 100 free Oatly x CUPP drinks at Cabot Circus on Friday 12th September from 11 am (first 100 customers only).

The full range will then be available nationwide across all CUPP stores from Wednesday, 17th September.

Angharad Jackson, Brand Director of CUPP, said: “We’re so excited to team up with Oatly for this launch. More people than ever are choosing dairy-free, and Oatly’s creamy oat drink is the perfect partner for our playful, bold flavours. From the sweetness of Cherry Vanilla Matcha to the surprising savoury notes of our Miso Maple Latte, this collab is designed to delight and spark conversation across our boba community.”

Bryan Carrol, General Manager at Oatly UK & Ireland, said: “At Oatly, we’re on a mission to be wherever dairy is and beyond. That’s why it’s important for us to work with partners like CUPP to craft delicious, innovative drinks that not only taste great but showcase just how versatile plant-based milks can be.”