Investment ensures hotel gym is fit for purpose

A city centre hotel in Bristol has invested around £50,000 to ensure its gym facilities are fit for purpose.

DoubleTree by Hilton Bristol City Centre has re-vamped its fitness provision with new cardio and weight-training equipment as well as two new Peloton-branded bikes.

Some of the new equipment has also been provided with the specific needs of disabled guests in mind. With the site – managed by Focus Hotels – accommodating a growing number of top-level sports teams in recent years, it wanted to ensure all its guests – including those professional athletes – had access to some top-quality gym facilities during their stay. The current equipment is not yet ten years old but hotel bosses felt the time was right to invest in something new.

Imran Ali, General Manager of the hotel, said: “Post-pandemic, it became clear that lifestyle habits and choices for many people had changed quite drastically. When the lockdown restrictions were lifted, we realised that people were looking for better experiences when they stayed in hotels. We are a city centre hotel which means that, of course, we cannot compete with specialist leisure hotels, and their spa facilities. But we are keen to provide the best-possible facilities that we can, for our guests to use and enjoy within a great setting. Over the past two years we have worked hard to strengthen our partnerships with national and international sporting teams, and we have been very proud to welcome them here. Among our guests have been the England Women’s Cricket team, Indian Women’s Cricket team, England Women’s Rugby team, Italian Women’s Football team, New Zealand Women’s Cricket team, Manchester City Women’s Football team and many more."

“They all want to have access to good exercise facilities, and this is something we have been happy to invest in, to meet their needs. Our partnership with Precor and Peloton shows our commitment to delivering the best possible service for our guests.The gym facilities here are for hotel residents only, and all guests are issued with complimentary passes which enable them to use the Peloton equipment during their stay with us.”

Stephen Cresswell, Operations Director for Focus Hotels, said: “It’s heartening to see some significant investment being made, particularly considering the current financial climate, to improve even further the customer experience at the DoubleTree by Hilton Bristol City Centre.

“It’s a welcome vote of confidence in the business that the owners have chosen to invest at this time and will help the hotel continue its recovery from the impact of Brexit and the pandemic in recent years. The DoubleTree by Hilton Bristol City Centre seems to be an increasingly popular accommodation of choice for many top-level sports teams and hopefully this investment will encourage even more to come and enjoy the outstanding hospitality that Imran and his team offers.”