Incentive Travel

The Bristol and Bath region is ideal for incentive travel programmes. The two neighbouring cities complement each other and offer different experiences for those looking for variety and to explore what the UK has to offer.

Meet Bristol & Bath supports companies, DMCs, tour operators and travel agents looking to include and promote Bath, Bristol and the west of England to their customers.

Need help with a live enquiry? Get in touch with the team and we can offer advice and create connections with local venues and experiences.

Introduction to our region

Bath is the only entire city in the UK that is a UNESCO World Heritage Site. The city has been a centre of relaxation and wellness for over 2,000 years due to its natural hot springs, which has earned it a second UNESCO accreditation as part of the Great Spa Towns of Europe. Today, Bath combines world-class heritage and wellbeing with unforgettable venues available for private hire such as Roman Baths and Pump Room, making it the perfect destination as an incentive destination.

Creative and colourful, from the buzz of Bristol’s harbourside, to the Georgian splendour of Clifton Village and the iconic landmark Clifton Suspension Bridge, Bristol always makes a lasting impression. Famous for its street art, it is the hometown of Banksy as well as Europe’s largest Street Art Festival, Upfest. A UNESCO Creative City of Film there are many creative experiences to enjoy such as model making with Aardman Animations as well as private hire options of top cultural attractions such as Brunel’s SS Great Britain and Aerospace Bristol.

Bristol and Bath are nestled in beautiful countryside of the stunning South Cotswolds and the rolling hills of the Mendips. There are many memorable experiences to enjoy including exclusive hire of King Henry VIII’s honeymoon retreat, Thornbury Castle and just a stone’s throw away is Badminton Estate and Lucknam Park Hotel and Spa, both elegant, impressive venues with endless possibilities for events and incentive experiences.

For food and drink inspired experiences, Thatcher’s Cider Farm is a must, with guided tours of the orchard and factory concluded with dinner, complete with cider pairings. Alternatively, take a vineyard tour and English wine tasting at Aldwick Estate, offering 11 acres of tranquil landscape or get back to nature on a guided farm tour or creative workshop at one of the only organic gardens in the country at Yeo Valley.

Using Bath or Bristol as your base there are some brilliant experiences that can be enjoyed without huge time needed to be spent on travel, which equals more time experiencing the destinations and creating memories. With Stonehenge, a world-famous heritage site, Berkeley Castle and neighbouring cities and towns such as Cardiff, Glastonbury, Cheddar and Wells just a short distance away, there is plenty of unique adventures for your group to embark on as part of the itinerary or by extending their stay.

Travel to and from the region

The region can be accessed via Bristol Airport, which is under a 45-minute drive away from both cities and offers daily flights to popular locations throughout Europe including major hubs that can be used for onward travel.

If travelling from London there are direct fast trains, with the nearest station being London Paddington, just 80 minutes from Bath and 95 minutes from Bristol. Discounted delegate fares are available with GWR and private hire of carriages is possible.

Get in touch!

Once we have inspired you with these ideas, please do get in touch to discuss your incentive programme. Our local knowledge is second to none, and we can help by saving you time and ensuring your attendees have the best itinerary.

We offer free and impartial advice and can connect you with trusted local, professional suppliers who can deliver your programme. Contact us on events@meetbristolbath.co.uk with your requirements.

Itinerary Suggestions

We have put together a host of incentive itinerary ideas which you can access here, or scroll through the options below.

Browse our incentive travel itineraries...

Inspiration

Incentives itinerary: The best of central Bath

Just two hours from London by train, Bath is a stand-out destination for incentive groups looking for a slice of quintessential British charm and history.
Incentive itinerary: Central Bristol

Here’s a suggested one-day itinerary for the South West’s biggest city, featuring a storied theatre, a graffiti workshop, a 3D planetarium and more.
Incentive itinerary: Bristol sports experiences

This one-day itinerary pulls together some stand-out sporting incentive experiences, starting with a wellbeing boost at the city’s surf lake and ending with the thrill of a live match.
Incentive itinerary: A day of sport in Bath

Here’s how you could bring delegates together for an invigorating sports-themed day in Bath.
Incentive itinerary: Sport in rural Bath & Wiltshire

Experience the beautiful countryside that surrounds Bath and some of the region’s finest sporting facilities on your next West Country incentive trip.
Incentive itinerary: Sport in the Mendips

As a green city surrounded by countryside, Bristol is an excellent destination for getting delegates out of their comfort zones and into the great outdoors.
Incentive itinerary: A taste of Somerset food and drink

Here’s a recommended one-day itinerary that gives you a taste of the region’s homegrown delights, all set against the backdrop of the scenic Mendip Hills.
Incentive itinerary: Bath and rural Wiltshire

While city centre Bath has plenty to offer thanks to its blend of history, culture and wellbeing, it’s well worth venturing outside the city and into rural Wiltshire on your next incentive trip.
Incentive itinerary: Rural & Central Bath

An itinerary that combines time soaking up the city centre’s luxurious spa culture with experiences in stunning rural settings creates the ultimate wellbeing break for delegates.
Top 10 incentive experiences in Bath and Bristol

Crafting an unforgettable incentive trip itinerary in Bristol and Bath is easy. Soak up the luxury and elegance of Bath, the lively and creative spirit of Bristol or both – they’re located just 11 minutes apart by train.
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Virgin Balloon Flights

Address

Bath, Somerset, BA1 2LZ

Telephone
01952 212750

customerservice@virginballoonflights.co.uk

Bath

Enjoy unforgettable views from a sky-high perspective.
Bristol Packet Boat Trips

Address

Ticket Office, Gas Ferry Road, Bristol, BS1 6UN

Telephone
+44 (0)117 926 8157

info@bristolpacket.co.uk

Bristol

Enjoy harbour tours and river trips with Bristol Packet Boat Trips with public timetabled trips and private hire available.
Lucknam Park Hotel and Spa

Address

Colerne, Chippenham, Wiltshire, SN14 8AZ

Telephone
+44 (0)1225 742 777

reservations@lucknampark.co.uk

Chippenham

Lucknam Park is the ideal conference venue to hold business meetings near Bath. Discreet yet accessible. Secluded yet connected. A distraction-free setting for the best business brainstorms. A space for clear thinking and healthy debate.
Harbour Hotel Bristol

Address

55 Corn Street, Bristol, BS1 1HT

Telephone
+44 (0)844 811 1103

bristol.events@harbourhotels.co.uk

Bristol

With 42 luxury bedrooms, some with spectacular views over St Nicholas Market and Bristol Crown Court, you will feel instantly relaxed as you settle into your surroundings.
The Bristol Hippodrome

Address

St Augustine's Parade, The Centre, Bristol, BS1 4UZ

bristoladmin@theambassadors.com

The Centre, Bristol

The Bristol Hippodrome is one of the country's top, family-friendly provincial theatres, which proudly continues to stage major West End and Broadway productions.
Berwick Lodge

Address

Berwick Drive, Bristol, BS10 7TD

info@berwicklodge.co.uk

Bristol

Berwick Lodge offers luxurious rooms, award-winning dining, and exceptional hospitality within 18 acres of stunning Bristol countryside. A unique boutique venue for memorable stays, celebrations, corporate events, and creative retreats.
De Vere Tortworth Court

Address

Tortworth, Bristol, GL12 8HH

Telephone
+44 (0)1454 263 000

Tortworth.reception@four-pillars.co.uk

Bristol

A Grade II* listed Victorian mansion, Tortworth Court offers all the grandeur of an elegant Cotswolds hotel alongside the luxurious facilities of a premier four-star hotel.
Berkeley Castle

Address

Berkeley, Gloucestershire, GL13 9BQ

Telephone
+44 (0)1453 810303

info@berkeley-castle.com

Gloucestershire

Berkeley Castle is a beautiful and historic Castle, begun in 1117 and still remains the home of the Berkeley family. It is a great day-out for all the family, hosting special events on bank holidays and during school holidays
Gloucestershire County Cricket Club Hospitality

Address

Gloucestershire Cricket Club, Bristol County Ground, Nevil Road, Bishopston, Bristol, BS7 9EJ

Telephone
+44 (0)117 910 8025

thebristolpavilion@thelindleygroup.com

Nevil Road, Bishopston, Bristol

Guests can enjoy Division One County Championship cricket for the first
time since 2004 at the Bristol Pavilion as they indulge in a delicious array
of food served throughout the day
Bristol Cathedral

Address

College Green, West End, Bristol, BS1 5TJ

Telephone
+44 (0)117 926 4879

reception@bristol-cathedral.co.uk

West End, Bristol

Much more than a fascinating building, being a fine example of a hall church, it is a centre of Bristol's history, civic life and culture
Bailbrook House Hotel Incentive Travel

Address

Eveleigh Avenue, London Road West, Bath, Somerset, BS17JD

Bath

Bailbrook House sits within 20 acres of private grounds and offers space for up to 200 delegates in the stylish Brunel Suite. The 12 meeting rooms include function spaces with high ceilings, huge windows and feature fireplaces with access onto…
Thornbury Castle

Address

Castle Street, Thornbury, Bristol, BS35 1HH

Telephone
+44 (0)1454 281182

info@thornburycastle.co.uk

Bristol

Thornbury Castle has all the majesty of a royal residence. A wonderful retreat from everyday routine.
Homewood

Address

Abbey Lane, Freshford, Bath, Somerset, BA2 7TB

Telephone
+44 (0)1225 580 439

events@homewoodbath.co.uk

Bath

Eclectic, luxurious and slightly eccentric; think grand Georgian country house and grounds filled with creative artworks and ultra-modern indulgences including a spa and heated outdoor swimming pool.
Theatre Royal Bath

Address

Theatre Royal Bath, Saw Close, Bath, BA1 1ET

Telephone
+44 (0)1225 448844

boxoffice@theatreroyal.org.uk

Bath

Bath's historic, beautifully renovated, traditional theatre.
Bristol Cathedral

Address

College Green, West End, Bristol, BS1 5TJ

Telephone
+44 (0)117 926 4879

events@bristol-cathedral.co.uk

West End, Bristol

At the heart of Bristol’s vibrant city centre, Bristol Cathedral is one of England’s great medieval churches. Stunning architecture provides the perfect backdrop for any unique event, from an intimate reception or a large banquet.
Clifton Suspension Bridge Tours

Address

Bridge Road, Leigh Woods, Bristol, BS8 3PA

Telephone
+44 (0)117 974 4664

getinvolved@cliftonbridge.org.uk

Bristol

Clifton Suspension Bridge provides themed tours for groups of all ages.You'll be matched up with a tour guide who will be able to answer your group's questions, providing the right level of information!
The Original Bristol Blue Glass - Studio/Shop

Address

357-359 Bath Road, Arnos Vale, Bristol, BS4 3EW

Telephone
+44 (0)117 972 0818

bristolblueglass@bristol-glass.co.uk

Bristol

Take a factory tour, see glass blowing demos from the public viewing gallery, take part in a bauble blowing experiences or just browse the gallery shop
Castle Combe Circuit

Address

Castle Combe, Chippenham, Wiltshire, SN14 7EY

Telephone
01249 782417

sales@castlecombecircuit.co.uk

Chippenham

Ultimate motoring thrills for adrenaline junkies.
The Wave

Address

Easter Compton, Bristol, BS35 5RE

Telephone
+44 (0)117 915 3402

info@thewave.com

Bristol

The Wave is an inland-surfing destination where everyone can surf and bodyboard on consistent safe waves every day of the year.
Avon Valley Railway

Address

Bitton Railway Station, Bath Road, Bitton, Bristol, BS30 6HD

Telephone
+44 (0)117 932 5538

info@avonvalleyrailway.org

Bitton, Bristol

Avon Valley is your friendly, local, steam railway and they’re bringing back the sounds and smells of steam to the Avon Valley.