About

Learn practical tips and fresh ideas to make your social media efforts more effective, less time-consuming & better suited to your business.

This event is only available and is free for small businesses, small charities, sole traders and residents based in South Gloucestershire and Bath & North East Somerset.
Taking your small business’ social media to the next stage WILL mean a change of strategy. (Likely, new tactics too.)

It’s not enough to keep going with the same approach you’ve used so far. This workshop shares different options to step up your marketing, and importantly – how to prioritise between them.

It is designed to guide small business owners who are actively engaged in social media promotion but seek a more impactful strategy.

What will You learn?

In this hands-on class, discover a spectrum of tried-and-tested ideas that can be immediately implemented to streamline your social media practices, saving time and boosting productivity.

✅ Better Ways to Reach Customers: discover new ways to connect with your customers on social media. Learn how to create posts that people love and get your business noticed by more potential buyers.

✅ Save Time with Smarter Tricks: find out how to do social media without it taking up all your time. Learn tricks and tools that make posting and managing your accounts easier and faster.

✅ Mastering Social Media Platforms: learn about various other platforms and how to tailor the content to maximise impact without it being a drain.

✅ The power of collaborations: learn how to find and leverage collaborative opportunities

✅ Connect and Share Ideas: join in fun activities and talk with other small business owners. Share your experiences, solve problems together, and learn from each other’s successes.

The ideas included can be used singly, or in combination, to help elevate your small business’ social media marketing efforts. This is an interactive, practical class with plenty of examples to inspire you.

Who should attend?

This workshop is ideal for small business owners who are actively promoting their businesses on social media and seek enhanced outcomes from their efforts. If you are just starting, please join our Beginner’s Guide to Social Media Strategy workshop – 8th Aug 6pm.

About the Presenter:

Ruth Southorn is a freelance social media marketer at Swallowtail Social, creating content, strategies and consultation for service-based and product-focused small businesses’ social media accounts.

She also works as trainer and coach on social media marketing topics for small business owners looking to use their time and effort on social media more productively. Her group workshops, bespoke 1:1 intensives and short courses support small business owners who see Facebook, Instagram, LinkedIn and Pinterest as invaluable free tools.
Her purpose is for every business owner to spend less time on social media.

Essential information:

Please note, this workshop will be held on Zoom.

Your booking for this webinar is provisional until you have enrolled for the free Business Support Service. Enrolment is via a short online form – if you are not enrolled already, a link will be emailed directly to you.

Once enrolled, you will receive the Zoom webinar link and password to join the call. Do ensure you join the webinar at least 5 minutes before the scheduled start time.

If you are unable to attend this event, we require at least 2 working days notice for cancellations to enable us to offer your place to someone else. We reserve the right to cancel your place if you are not eligible for this service.

All participants of the service are eligible to receive up to 12 hours of free support. Fully funded by the UK government through the UK Shared Prosperity Fund.